How International Newspapers Covered the First Global Outsourcing Summit in Egypt
The Global Outsourcing Summit and its activities, organized by the Information Technology Industry Development Agency (ITIDA) on November 9th and 10th, attracted wide media attention at local, regional, and international levels.
This included coverage across global agencies and specialized business and economic websites such as Business Wire, Yahoo Finance, MarketWatch, Financial Post, The Canadian Press News, Street Insider, Morningstar, WRAL, SpaceDaily, Newsbreak, GNN Liberia, BusinessGhana, NewsHub Australia, and APnews.
In addition to European, African, and Asian coverage, there was also attention from regional agencies like Kuna News Agency, CNBC Arabia, Al Arabiya, Al Jazeera, Asharq Business Bloomberg, and Arabian Business, as well as specialized African websites such as Launch Base Africa, Extensia Tech, ITWeb Africa, and the French publication La Tribune.
This diversity in media coverage reflects the summit’s significance and highlights its success in attracting global and regional companies to sign multiple cooperation agreements with ITIDA.
This enhanced Egypt’s image as a global hub for outsourcing and digital services, and an attractive destination for investment in high-value digital services and products.
Participants in the presidential session shared their experiences and impressions through posts on their personal pages across various social media platforms.
Furthermore, a number of global and regional companies issued press releases on their international pages celebrating their leaders’ participation in the Global Outsourcing Summit.
Some of these pages are followed by hundreds of thousands, others by millions, which further reinforced Egypt’s image as an attractive investment climate and a distinguished, more competitive destination in the global outsourcing industry.
The coverage was not limited to Western and English languages; it also included French, some in Japanese, Korean, Portuguese, Spanish, and German.
This allowed the summit to convey a strong international message confirming Egypt’s position as a strategic center for attracting investments and boosting the global outsourcing sector.
