Outsourcing and Back-to-School Season: A New Formula for E-commerce Success
Success during back-to-school season is no longer limited to simply offering school supplies or office furniture.
It’s now directly tied to the ability of e-commerce and furniture companies to leverage outsourcing services for customer support and logistics.
Companies like Jumia Egypt and HomesMart rely on outsourcing providers to expand their operational capacity during peak times.
This ensures a fast response to customer inquiries, efficient delivery operations, and the provision of a seamless shopping experience that meets the needs of Egyptian families amidst increasing market competition.
Alama: Jumia Egypt Boosts Customer Service and Logistics Teams for Swift and Efficient Delivery
Abdel Latif Alama, CEO of Jumia Egypt for E-commerce Services, stated that his company is preparing for the back-to-school season with a proactive plan to meet the needs of Egyptian families during this crucial period.
This includes expanding the product portfolio on its platform to cover all student needs, from school supplies and clothing to educational electronics.
Alama explained that Jumia works closely with its brand partners and suppliers to secure sufficient quantities at competitive prices, in addition to offering flexible installment programs in collaboration with banks and “JumiaPay’s” pay-later services.
The company is also enhancing its customer service and logistics teams to guarantee fast and efficient delivery, aiming to give parents an easy and convenient shopping experience during a time of high demand.
He noted that Jumia’s customer service data indicates that the most requested products during the back-to-school season include school bags, notebooks, writing tools like pens and colors, in addition to lunch boxes, which have become an essential item.
He also pointed out that recent years have seen an increase in families’ acquisition of tablets and laptops to support the educational process, especially with the growing trend toward digital and distance learning.
Shalaby: HomesMart Sees Increased Demand for Office Furniture and Offers Expert Advice to Customers
Mohamed Shalaby, Chief Commercial Officer at HomesMart for online furniture orders, affirmed that this year’s back-to-school season is a significant milestone for HomesMart.
It coincides with the company’s sixth anniversary in the local market, providing an additional motivation to double its efforts in customer service and deliver an exceptional shopping experience that meets the expectations of Egyptian families.
Shalaby added, “We have strengthened our customer service teams and developed communication channels to ensure quick responses and accurate answers to customer inquiries.
The company strives to make every customer feel supported from the moment they choose a product until its scheduled delivery.”
He noted that the back-to-school season sees a growing demand for office furniture products like desks, chairs, and lighting.
This is where the company steps in, offering practical consultations on measurements and product suitability for available spaces and student needs, ensuring practical and comfortable solutions for every family.
“We always make sure that the shopping experience with HomesMart is more than just purchasing products; it’s a complete journey of support, attention, and continuous follow-up. This approach is what reinforces our customers’ trust in us and makes us the top choice for furniture and home products in Egypt and the region,” he commented.
